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Maureen is a dynamic change leader with a unique blend of expertise in strategic planning, human resources, technology, process improvement and change. Maureen has over 20 years of corporate experience with Honeywell, AlliedSignal and Prudential, successfully leading large scale business change.

Seize Tomorrow! Resources for Leading Change and Managing Successful Transitions

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Four Ps of Leading Change

  
  
  
  

Working in a knowledge economy, it's all about the people — work gets done through people. Therefore, successful leaders must have effective practices and methods for helping people adapt to new ways of work.  One fundamental in this domain of action is for leaders to understand the difference between change and transitions;

  • Change is an external event — an action or decision either planned or unplanned — that impacts us as individuals.
  • Transition, on the other hand, is the psychological internal reorientation that we go through in order to come to terms with change.

The key to successfully navigating your organization through transition is knowing how the three phases impact individuals. William Bridges authored the book "Managing Transitions" and describes the process in detail.  The first phase of transition marks an ending and is characterized by confusion, resistance and loss. The second phase — the neutral zone — is where opportunity exists because you can help individuals open up to a new way of thinking, stretch their skills and welcome innovative ideas. In the third phase — the new beginning — individuals need support, reminders, measurements and rewards to be successful.

Bridges wrote about the "Four Ps" leaders need to communicate for success.  In my practice advising leaders who are driving any type of organizational change (and who isn't these days?) I find investing the time to design and craft key messages around these four elements is a critical success factor.  

Purpose - Describe why you are making the change

Picture - Describe what the future will look like

Plan
- Describe the steps you need to take to get there

Part -Describe the part you need the specific employee to play; specify your requests

Give it a go! The architecture of the Four Ps makes for an excellent 20 minute leadership talk.  Make sure you also have the 2 minute version of the Four P's ready at hand to use any time.  That's my litmus test of whether leaders and managers are ready to lead - whether or not they have command of the two minute version and can tailor it appropriately.

For more about Bridges and his work on transitions you can visit his website.  If you need a partner in building your Four Ps and managing the transition process - contact us for a consultation.

Carpe Manana, Seize Tomorrow!

Comments

The key word for all four "P"s is "Describe" which means communicate. This is where most organizations drop the ball when it comes to change or transition. The four "P"s are considered and planned but not communicated throughout the organization; communicated clearly or in the right steps. So when considering the four "P"s consider the four "C"s -- communicate, communicate, communicate, communicate
Posted @ Thursday, July 15, 2010 8:32 AM by Craig Johnson
Thanks for adding your expertise Craig. Communicate sounds so easy....but it is sustaining it to keep helping people see why/what/how and what can I do that makes the difference in a change effort.
Posted @ Thursday, July 15, 2010 5:55 PM by maureen ennis
Ours is agrowing management consulting firm working for 'Progress through transformation" using 3 prong strategy is. Productivity,& profitability through performance improvement -the most in demand.  
 
We look for long term association for mutual benefits and serve wider section of industries at global
Posted @ Saturday, April 13, 2013 7:44 AM by Narendra Pandya
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